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Send Walmart's CEO a Valentine: stop greenwashing dirty gold

We'll overnight your letters to him on Valentine's Day

Walmart claims its "Love, Earth" jewelry line is "responsible jewelry from responsible sources."

But a recent investigation in the Miami New Times shows that "Love, Earth" jewelry comes at a great cost to factory workers in Bolivia and to the environment and communities around mines in the United States.

Far from loving, the Walmart’s "Love, Earth" jewelry comes from --

Newmont's mines in Nevada: major mercury polluters, and cited by EPA for hazardous waste violations.

Rio Tinto's Bingham Canyon mine in Utah: home of America’s largest known toxic groundwater plume and Superfund site candidate.

Florida-based Aurafin’s factories in Bolivia: where workers for the company face long hours for low wages and oppressive working conditions. One subcontracting shop was even shut down when its workers began to unionize.

Walmart may have originally intended Love, Earth to be responsible. They signed No Dirty Gold's Golden Rules for responsible sourcing. But in practice, it has been nothing but.

TAKE ACTION:
Use the form on the right to send Walmart CEO a valentine urging him to stop the greenwash. Tell him to either follow through on Walmart's commitment to responsible sourcing, or drop the Love, Earth label entirely.

All letters sent through our action page will be delivered to Walmart CEO Michael Duke on Valentine's Day.

Instructions:

  • Use the form on the right to send a letter.
  • Customize the subject and letter text -- personalized letters have greater impact
  • Click "Send Your Message" at page bottom to send your Valentine to Walmart CEO Michael Duke. We will send your messages all together via overnight mail on Valentine's Day.

More information

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